Search Engine Optimization (SEO) is the process of improving a website’s visibility and ranking on search engine results pages (SERPs). It involves various strategies aimed at enhancing a site’s relevance and authority, thereby increasing organic (non-paid) traffic from search engines like Google, Bing, or Yahoo.
The WEM agency can utilize SEO to advance someone else’s company/brand by implementing a range of techniques. This might involve optimizing website content, refining metadata, building high-quality backlinks, conducting keyword research, and ensuring technical aspects of the site are in line with search engine guidelines. By tailoring these strategies to the specific needs and goals of the company/brand, the Wim agency can improve online visibility, drive more organic traffic, and ultimately increase the brand’s reach and potential customer base.